National  Body for Responsible Tourism

 

 Shouvik Roy

Shouvik is an Engineering graduate and an MBA from NMIMS Mumbai with over 16 years of experience across brand management, advertising and strategic brand consulting. He has worked with GE Capital, Mudra, FCB, HCL and Hewlett Packard and prior to joining Elephant, he was a Partner at Alchemist Brand Consulting.

Shouvik is a faculty member at noted management institutes speaker at leading business schools in India. He regularly conducts workshops on brand strategy and training, corporate visioning and sonic branding.

Shouvik has consulted for Avaya, Birlasoft, Comviva, Delhi Duty Free, Ericsson India, Godfrey Phillps India, JLLM, Modi Enterprises, Orient Fans, Samsung to name a few companies. He has also facilitated workshops for several Global organizations such as Cairn, Citibank, Baxter, Oracle, Pepsico Foods, Reebok, WWF.

Shouvik is deeply engaged with music and is exploring ways in which sound influences branding. He is a member of the Audio Branding Academy, Hamburg. He is also the President of The Delhi Alternative – a not for profit society dedicated to the enhancement of skills in the communication industry.